How is AI used in marketing and what does it help with?
AI analyzes large amounts of customer data to create personalized content and product recommendations. This makes advertising more relevant and individual.
In marketing, AI is also used for chatbots and automated customer communication, making support more efficient. It also helps with analyzing market trends.
Through continuing education in Data Science at neue fische, you can learn how AI is applied in marketing to implement data-based campaigns and target group analyses.
AI is mainly used in marketing to replace creative advertising texts from humans, so marketing teams are no longer needed.